Posts Tagged ‘Realtors’

Mortgage Broker Or Mortgage Lender: Which Should You Use?

It is recommended that you work with a mortgage broker or a mortgage lender before you shop for a house. You don’t want to end up falling in love with a home and then finding out you can’t afford it. Getting pre-qualified or pre-approved for a loan can help you decide what price range fits [...]

Mortgage Broker Marketing: What’s Wrong with Your Marketing Materials

Many times mortgage broker marketing materials fail because of some simple mistakes. The most common errors found in materials include: Feature-Focused – The content of the message is focused on you, not the prospect. For example, companies often promote their years of experience in their literature, “We have over 25 years of experience.” This doesn’t [...]

Mortgage Broker Marketing – Refining with Permission

Are you a mortgage broker marketing to Realtors? How many times have made a call to a Realtor and found them incredibly annoyed because you’d interrupted their day? Did they read you the riot act or tell you how much they enjoy working with your competition? One of the most challenging aspects of mortgage broker [...]

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